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Content Creation

Client: McCain   |   2023   |   Scamp/Storyboard, Art Direction, Videography & Editing

Working with Editorial who would come up with initial concepts,
I would find trends to elevate the ideas, then scamp and storyboard the ideas. In the studio or home settings, I would film the assets and edit or design the final assets.

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Stop motion - potato salad

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Spooky Season

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Smash or Pass

Air Fryer hacks - over 25.2 millions views

3 part campaign of ridiculous foodie life hacks to compare to how easy Street Fries are to make

For Earth Day, to encourage people to recycle, we created a looping video of recycling chip packets. 

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