Client: McCain | 2023 | Scamp/Storyboard, Art Direction, Videography & Editing
Working with Editorial who would come up with initial concepts,
I would find trends to elevate the ideas, then scamp and storyboard the ideas. In the studio or home settings, I would film the assets and edit or design the final assets.
Stop motion - potato salad
Smash or Pass
Air Fryer hacks - over 25.2 millions views
3 part campaign of ridiculous foodie life hacks to compare to how easy Street Fries are to make
For Earth Day, to encourage people to recycle, we created a looping video of recycling chip packets.