Sunset Sisters

Branding

Challenge: The Sunset Sisters started with two sisters dreaming of summer festivals while stuck inside in lockdown. The entrepreneurial sisters design and make reversible tops at home. They wanted a more professional logo, classy yet fun, to capture their spirit and to take them to the next level.

Idea: Sunset sisters was founded by two sisters joined together by a love of festivals, a shared passion of fashion and a need to unite women together. 

The rebrand concept was connection and unity, inspired by the infinity symbol, I used the S’s as the connection. The colour palette was inspired by the contrasting colours found in nature. 

As the logo is printed onto labels, not stitched, I was able to use a delicate serif font to add the essence of sophistication.

SunsetSisters_1.1-20.png
sunsetsister-social-logo-green-02.png

Moodboard

Moodboards (2).png